Dear Buyer Agents!
Navigating the intricate real estate and home financing world can be daunting as the landscape undergoes transformative changes, particularly with affordability, values, commission conversations, and increasing lowball offers. I've assembled this playbook to illuminate solutions to our market's most pressing challenges.
Consider this an educational tool and a resource you can share with your buyers. It's designed to answer some of the pivotal questions they may have about the nuances of purchasing real estate under your expert guidance.
⚡️ AFFORDABILITY SOLUTIONS ⚡️
Home affordability is a cornerstone in our industry. My team and I are equipped to devise financing solutions that cater to a diverse range of potential homebuyers. By securing favorable rates or introducing unique loan products, our goal remains steadfast: making the dream of homeownership feasible for more individuals.
Example video on the sidebar: ➡️
Link to the MORTGAGE BUYDOWN PLAYBOOK :
https://www.borrowsmartadvantage.com/presentation/101061
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⚡️ APPRAISAL GAP SOLUTION ⚡️
We have a remedy when a property's appraised value doesn't measure up to the anticipated list price. Our appraisal gap strategy is tailored to bridge this disparity, ensuring that you, as the listing agent, can secure the most competitive offer for the property. I've incorporated a video detailing our approach to this challenge for a more comprehensive understanding.
Example video on the sidebar: ➡️
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⚡️ COMMISSION GAP ⚡️
There are times when specific commissions might fall short. Fear not, as our Commission Gap initiative ensures a seamless transactional experience. We meticulously structure the financing to cover all associated costs, eliminating the possibility of any unforeseen financial hitches.
Example video on the sidebar: ➡️
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⚡️ BULLETPROOF BUYER PROGRAM ⚡️
The Bulletproof Buyer Program will enable your buyers to gain an edge in a competitive market. We will pre-underwrite and equip your buyers to compete with cash by being able to waive contingency and close in 10 days if needed. Our preparation combined with the DIGITAL OFFER can help position you to gain maximum leverage even if you are the only offer.
Example link on the sidebar: ➡️
Link to the BULLETPROOF BUYER PROGRAM:
https://www.borrowsmartadvantage.com/presentation/107066
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WRITE WINNING OFFERS - ⚡ THE DIGITAL OFFER STRATEGY⚡
Combine the BULLETPROOF BUYER PROGRAM with the DIGITAL OFFER STRATEGY to compete with cash offers, or put you and your buyer in position to gain as much leverage as they can possibly achieve in a tight market:
details here:➡➡
https://www.borrowsmartadvantage.com/presentation/100355
⚡ the DIGITAL OPEN HOUSE ⚡
Having lots of educational content to share with prospective home buyers is key for starting the conversation with them WHEREVER they are on their journey. We can show you how to get co-branded videos on how we can solve all the prevailing problems for buyers and sellers through texts and special QR Codes.
Never host an Open again without the expectation that you will be signing up a NEW CLIENT - every time! Let us show you how!
Link to the DIGITAL OPEN HOUSE EXPLAINER:
https://www.borrowsmartadvantage.com/presentation/105685
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⚡SYSTEMATIC BUYER BROKER AGREEMENT ONBOARDING⚡
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Use this tech platform to aggregate and demonstrate all of your value as a buyer agent. See my example for BUYER ONBOARDING at the link below:
https://www.borrowsmartadvantage.com/presentation/108330
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I aim to be a collaborative partner in your real estate journey. Our challenges in this dynamic market are surmountable with the right tools and strategies. I hope this playbook serves as a testament to my commitment to excellence and unwavering support for you and your clients. Let's work together to turn challenges into opportunities and achieve unparalleled success in our ventures.
Warm regards,
-James