Listing Agent Playbook: Financial solutions to todays Biggest Challenges

Dear Listing Agents!
As the industry evolves at an ever quickening pace, I feel it necessary to try and provide energy, ideas, and execution around ways to make your job keep up with the expectations of this younger and more tech-enabled marketplace of potential clients.
My focus is to become the best partner for lead conversion of all types, and for LISTINGS - here is an example of how we help our partners level up their service, and information delivery:
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⚡EQUITY TRANSITION PLANNING⚡
Separate your service by including an EQUITY TRANSITION PLAN™️ as part of the CMA. The Market analysis will set the likely sales price, but the Equity Transition Plan will go one step further with a SELLERS NET SHEET, A COMPLETE DEBT ANALYSIS and FINANCIAL OPTIONS for whatever comes next for them. Moving UP, moving DOWN, moving AWAY - We will leverage YOUR network for opportunities to recommend asset based professionals into the conversation (wealth advisors, estate attorneys, accountants etc). This creates more CLARITY, more VALUE, and a more remarkable and REFERRABLE experience for your clients.
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⚡️ APPRAISAL GAP SOLUTION ⚡️
We have a remedy when a property's appraised value doesn't measure up to the anticipated list price. Our appraisal gap strategy is tailored to bridge this disparity, ensuring that you, as the listing agent, can secure the most competitive offer for the property. I've incorporated a video detailing our approach to this challenge for a more comprehensive understanding.
Example video on the sidebar: ➡️
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⚡MANAGING LOW BALL OFFERS⚡
We will present a plan to counter low ball offers to price with rate buydowns that are often FINANCIALLY BETTER For the buyer than simple price reduction. Examples of how this works in the sidebar ➡️
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⚡ the DIGITAL OPEN HOUSE ⚡
Having lots of educational content to share with prospective home buyers is key for starting the conversation with them WHEREVER they are on their journey. We can show you how to get co-branded videos on how we can solve all the prevailing problems for buyers and sellers through texts and special QR Codes.
Never host an Open again without the expectation that you will be signing up a NEW CLIENT - every time! Let us show you how!
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I aim to be a collaborative partner in your real estate journey. Our challenges in this dynamic market are surmountable with the right tools and strategies. I hope this playbook serves as a testament to my commitment to excellence and unwavering support for you and your clients. Let's work together to turn challenges into opportunities and achieve unparalleled success in our ventures.
Warm regards,
-James

Reviews

"I can’t believe how many times James has helped me to understand my options for buying a home. I have called him several times over the years and asked him to give me options for home buying and to simplify my loan options. I always hang up feeling very grateful for the time, the patience and the choices he comes up with. James looks at the big picture and explains every detail I need to make an informed decision. He listens and makes the world of home buying not so complicated. I would recommend James Adair to anyone. He is a master communicator. He is kind and very knowledgeable."

tracy livermore

"James and Jessica did a great job, and fit perfect for me as a first time home buyer. James discussed multiple options and helped me find a loan package that balanced both long term wealth with near term affordability. James helped me to understand the mortgage process more thoroughly, and even screenshared the exact interface that he used to lock in rates. To top it off, he attended closing with me at the escrow office and participated real time with questions I had on the final documents. 10/10 - would make a large financial decision with them again"

robert holt

"James has guided me through two home purchases. He connected me with the real estate that he felt would fit the property type I was looking for, which has also been a great success. He and his team make the home buying process a breeze."

n warren